For online courses

Webinars for online courses

Your course page lists modules and lessons. A webinar shows what’s behind them. CreateWebinar builds one from your course page, answers questions in the chat and leads to your course at the end.

Start for free How it works

Course creator in an apron laughing in his kitchen, with a bowl of salad and an open laptop in front of him

Where you start

Lots of visitors, few buyers

You run an online course, say a cooking course for quick weeknight dinners or a course on smartphone photography. Your course page is done. Yet many visitors leave without buying.

Often they can’t quite picture what they’ll be able to do afterwards, or whether the course fits into their week. A webinar can show them that before they ever see the price.

Your course page describes the content, the scope and the price.
You want new students without presenting every round yourself.
Prospects keep asking you similar questions.

The link

Which page to paste

Paste the sales page of your course, not the members’ area of your course platform. The AI reads what’s on the page: modules, scope, bonus material and price.

It can’t see anything behind a login. If something inside the course matters to you, describe it in the follow-up questions.

Example If you run several courses, create a separate webinar for each.

The six questions

What the AI asks about your course

The AI reads your course page and pre-fills six answers. You read through them and change anything that doesn’t fit. It only works with what’s on the page or what you tell it.

What exactly is the product called?

The full course name, for example “Weeknight Dinners in 30 Minutes”.
Who is it for?

Beginners or advanced learners? Busy professionals, parents, students? The clearer the audience, the better the script matches how they talk.
Which problem does it solve?

What your students can’t do yet, or what bothers them. Cooking the same thing every evening, for instance.
What does the buyer get?

Number of modules and lessons, worksheets, a community group, and how long access lasts.
How much does the offer cost?

One-off price or instalments, as on your course page. When the webinar mentions the price, the buy button appears.
What should be emphasised?

A bonus for early buyers, for example, or a money-back promise if you offer one.

Length

The right length for your course

Courses vary a lot. As a rule of thumb, the more your course costs and the bigger it is, the more time the webinar can take.

Short

15 to 20 minutes

For a mini course or a low-priced starter offer that raises few questions.
Our suggestion

Medium

25 to 35 minutes

The webinar introduces the content, shows what students will be able to do and gets to the offer. Right for most courses.
Long

45 to 60 minutes

For a large programme with many modules, where prospects want to know more before they buy.

How it runs

How your course webinar runs

After fine-tuning, you decide when the webinar runs and publish it.

Step 1

Little waiting

A session every 60 minutes means nobody waits long for the next one. Prefer fixed evenings? Then pick weekdays and times. Guests see the sessions in their own time zone and get a calendar entry after signing up.
Step 2

Questions in the chat

“How long do I have access?” or “Do I need any experience?” are typical questions. The AI answers them from your product knowledge. If something isn’t on your course page, add it as extra knowledge.
Step 3

The buy button

When the webinar mentions the course price, the buy button appears. It takes guests to your course, for example to the checkout page on your course platform.
Step 4

Afterwards

Guests who didn’t show up or left before the end get a matching follow-up email, as long as they agreed to it. With the subscription you can compare two versions of your webinar, say with different openings. Visitors are split between them at random.

Questions

Questions from course creators

Do I have to switch course platforms?

No. The webinar presents your course, and the buy button takes guests to your offer. The course is still sold and delivered wherever it lives today.

Can I show images from my course?

Yes. In the slide editor you can add your own images, such as photos from your lessons. There are also stock photos and, if you like, AI images.

How many sign-ups are possible?

With the perpetual licence, 500 sign-ups a month; with the subscription, 3,000. Up to 20 % more are still accepted. After that, the webinar shows as “fully booked” until the end of the month.

Do students get a reminder before the session?

Yes. The email sequence has eight emails, including reminders 24 hours, one hour and 15 minutes before the start. You can edit every one of them.