Once your agency builds automated webinars for clients, a single account full of webinars soon stops working. Every client has their own guests, their own legal pages and their own brand, and none of that can get mixed up. That’s what the agency plans in CreateWebinar are for. This article explains how the webinar software for agencies is set up, what the plans cost and what happens when a client wants to carry on without you.
One account, separate clients
An agency plan gives you the agency overview. From there you create a separate workspace for each client. Every workspace has its own webinars, guests, sign-up pages, legal details and its own sender for emails. A switcher takes you from one client to the next. Your own workspace stays alongside, for example for the webinars you use to win new clients yourself.
The separation is practical. One client’s guest list never shows up in another client’s account. The sign-up pages carry that client’s legal notice and privacy policy, and reminders go out under the sender you set for that client. Each client also gets their own insights.
Your plan’s limits apply to all clients together. You spread the limits across your projects as needed, rather than giving every client a fixed allowance.
The agency plans at a glance
There are three sizes. You pay monthly or yearly, and paying yearly works out two months cheaper. All prices are final prices including VAT.
| Agency S | Agency M | Agency L | |
|---|---|---|---|
| Price per month | €99 | €199 | €399 |
| Price per year | €990 | €1,990 | €3,990 |
| Client workspaces | 5 | 15 | 40 |
| Team members | 3 | 10 | 25 |
| Webinars online at the same time | 25 | 75 | 200 |
| Sign-ups per month | 3,000 | 8,000 | 20,000 |
| Storage | 50 GB | 150 GB | 400 GB |
| Generations per day | 50 | 120 | 300 |
| Host minutes per month (via your Modal account) | 1,500 | 4,000 | 10,000 |
A generation is any time you create a webinar, regenerate it, translate it or copy it. Variant comparison and room templates for the stage are included in all three plans. To see how comparing two versions works, read insights and variant comparison.
Here’s an example to put the numbers in context. Say you look after eight clients, each running one or two webinars. Agency S includes 5 workspaces, which isn’t enough. You either add three more workspaces or go straight to Agency M with room for 15 clients. Which works out better depends on how many new clients you expect over the next few months.
Your own connections instead of credits
Agency plans work like the self-directed plans, with your own connections. You don’t need credits. Text, chat answers and images run through your own account with OpenRouter or Anthropic, and the voice through ElevenLabs, where commercial use needs a paid plan. Host in Motion, where the lips and head move in time with the voice, runs through your own Modal account. The providers bill you directly for what you use.
If a client doesn’t add keys of their own, their workspace uses the agency’s connections. So you decide whether you carry the provider costs and pass them on to your clients, or whether a client works with their own accounts. The “Connections” menu walks you through setup step by step. For the bigger picture on using your own key, see bring your own AI key.
Inviting your team and clients
You invite your team and your clients by email. Anyone without a CreateWebinar account creates one when they accept the invitation.
- Team: a team member gets access to all clients or only to selected ones. A colleague could, for instance, look after just the three clients she’s responsible for.
- Clients with “edit” rights work in their own workspace with you, changing text on the sign-up page or slides, say.
- Clients with “view only” rights see their webinars, sign-ups and insights but can’t change anything.
For many clients, view only is enough. They can check how many guests have signed up whenever they like, and you stay in charge of the design. Clients who want to get hands-on get edit rights.
Agency templates for every client
In the slide editor and the page editor you save templates of your own: a customised slide design under “My designs”, plus individual slides and whole pages. Your agency’s templates are visible in all your client workspaces. If you have a sign-up page layout that works well, you set it up once and reuse it for every new client, then adjust the text and colours to suit them.
Logo, brand colour and font are set under “Your brand” for each workspace. That way a client’s stage, sign-up pages and emails show their brand, not yours. The article on branded webinars explains the details.
Handing a workspace over to the client
At some point a project ends, or a client wants to run their webinars themselves. Then you hand over their workspace. The client becomes the owner and takes all webinars, guests and settings into a plan of their own. Your agency and your team lose access, and the workspace no longer counts towards your limits.
A handover can’t be undone. You can only hand over to someone who already has client access to that workspace. Agree with your client beforehand which plan they’ll use from then on. The options are on the pricing page.
Switching plans and adding extras
You can switch to a different agency plan at any time. If just one limit is too tight, add an extra in the agency overview:
| Extra | per month | per year |
|---|---|---|
| another client workspace | €12 | €120 |
| 5,000 more sign-ups per month | €39 | €390 |
| 100 GB more storage | €15 | €150 |
Plan changes and extras are charged pro rata for the rest of the billing period.
When your agency plan ends
When your agency plan ends, your clients’ webinars go offline. The client workspaces stay stored for another 90 days. During that time you can hand workspaces over to your clients or export data. If you book a new agency plan, everything carries on. After the 90 days, the client workspaces are deleted with all their content. Your own workspace remains.
So plan the end with your clients in good time. Anyone who wants to continue should get their workspace handed over before the plan runs out.
Frequently asked questions
Can a client see other clients’ webinars?
No. Every client has their own workspace and access to that one only. The only thing all clients share is your agency’s templates.
Do agency plans use credits?
No. Agency plans run on your own connections with the providers for AI, voice and, if you like, Host in Motion. Instead of credits there’s a daily limit on generations.
What if I have more clients than my plan allows?
Add another client workspace for €12 a month each, or switch to a larger plan.
Can a client carry on without my agency later?
Yes. You hand their workspace over, and they take everything into a plan of their own. This can’t be undone.
Who can buy an agency plan?
As with every CreateWebinar plan, businesses only, including founders. Businesses in other EU countries with a valid VAT ID pay without VAT.
With an agency plan you look after many clients in one account and still keep their data neatly apart. You’ll find all the details on the for agencies page. If you want to use webinars to win new clients for your agency, read how agencies can win clients with webinars.